white-hat-seo1. Forgetting About Your Audience in Keyword Research

2. Spamming Your Own Content

3. Too Much Duplicate Content

4. Lacking Product Reviews

5. Not Optimizing URLs

6. Not Speaking Search Language (HTML)

7. Having a Slow Site

8. Forgetting about Internal Linking

9. Obsessing Over Ranking

10. Not Having Security Encryption

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