WEBISTORM | INTEGRITY | CREATIVITY | EXCELLENCE
Islam Ganj, Ludhiana, Punjab 141008
Mon-Sat: 10:00 AM - 6:00 PM
05 Dec 2017

8 simple ways to utilize a blog to improve SEO results

Seemingly every company has a blog these days. Unfortunately, very few organizations fully capitalize on their blog content to maximize SEO results. Here are eight simple ways a blog can improve your website’s organic visibility, traffic and results.

1. Create a compelling name for your blog
2. Reach a specific audience with each post
3. Implement an effective URL structure
4. Continually optimize blog content
5. Find & fill content gaps
6. Add optimized images & videos
7. Mark it up
8. Capitalize on social media sharing

Source From – https://searchengineland.com/8-simple-ways-utilize-blog-improve-seo-results-287261 Visit Here For More About “8 simple ways to utilize a blog to improve SEO results”

09 Nov 2017

3 Easy Ways to Build Better-Quality Backlinks

Building links to your site isn’t easy. And it isn’t fun, either.

Especially when it comes to getting the right links for your site. Links from diverse, unique, high domain authority sites that actually move the needle.

These links have the potential to skyrocket traffic, off-page SEO, and rankings.

And that’s why they’re nearly impossible to obtain.

Getting the same old links with the same old tactics from the same old crappy directories isn’t going to deliver bottom-line boosting results.

Not in today’s cutthroat, oversaturated world.

Thankfully, there are a few proven methods when it comes to acquiring the right links with less effort than a boring link building campaign or yet another cold email outreach process.

Here are three of the easiest ways to build better-quality backlinks ASAP.

SOurce From – https://www.searchenginejournal.com/build-better-quality-backlinks/222563

03 Nov 2017
Four Ways To Determine Whether An SEO Campaign Good Fit For Your Business

Four Ways To Determine Whether An SEO Campaign Is A Good Fit For Your Business

Four Ways To Determine Whether An SEO Campaign Is A Good Fit For Your BusinessEstablishing a search engine optimization (SEO) campaign for your business can help you gain new customers, boost brand awareness and establish a robust online presence. However, not every business is successful in using SEO to bolster profits. Before you embark on an SEO campaign or hire an SEO company, it is important to evaluate whether your business is a good fit for SEO. Below are four questions to ask in determining whether your business should launch an SEO campaign.

1. Is Your Business Able To Dedicate Time To An SEO Campaign?
2. Do You Have The Appropriate Budget To Meet Your SEO Goals?

Source From https://www.forbes.com/sites/forbesagencycouncil/2017/11/03/four-ways-to-determine-whether-an-seo-campaign-is-a-good-fit-for-your-business/#3736c73d6e35 Visit Here For Read Full Article About “Four Ways To Determine Whether An SEO Campaign Is A Good Fit For Your Business”

02 Nov 2017

The four pillars of an effective SEO strategy

SEO can be complicated — in many cases, overcomplicated. How many ranking factors are involved in generating strong organic search results? Ten? Twenty? Thirty? Two hundred?

A quick search for “SEO ranking factors” will give you all of these answers and myriad others. There is a lot of information out there. And the reality is, while there are likely hundreds of variables working together to determine final placement, much of what is suggested is guesswork. And certainly, not all ranking factors are relevant to every business.

Point being, it is easy to get lost down an algorithmic rabbit hole. It’s information overload out there, and you can spend all your time on a research hamster wheel and achieve very little.

In this article, I want to simplify things and outline the four main areas you should be focusing on with your SEO. Really, when it comes down to it, SEO is actually pretty simple at a strategic level.Read More

02 Nov 2017

The SEO ‘do more with less’ cookbook

“Do more with less.” How often in our careers have we heard that phrase? Ultimately, that statement always means there is a need to reduce budget while still maintaining growth (or, at a minimum, flat year-over-year performance).

The good news is that in SEO, we are the kings and queens of “do more with less.” SEO professionals today are constantly competing against significantly larger teams — unless, of course, you are working at the online gorilla Amazon or in a top affiliate organization.Read More

06 Oct 2017

How To Make Your E-Commerce SEO Strategy Deliver The Maximum ROI

As an e-commerce store owner, you want more e-commerce sales – as does everyone. But not everyone knows how to make the most of their search engine optimization (SEO) efforts to get more bang for every buck that goes into the e-store search engine visibility and marketing campaign. Below are some of the most reliable e-commerce SEO strategies for you to fare better than the rest.

There are more methods of keyword research and analysis than one person would care to count, so let’s skip the queue and give you the real deal. With e-commerce, your keyword research must be done with your business goals in mind (product inquiries, sales, ratings, reviews, etc.). Here are some lesser-known ways to shortlist the most relevant keywords for your niche.

  • Research Using Amazon And eBay
  • Qualify Your Keywords

Source From – https://www.forbes.com/sites/forbesagencycouncil/2017/10/06/how-to-make-your-e-commerce-seo-strategy-deliver-the-maximum-roi Read More About “How To Make Your E-Commerce SEO Strategy Deliver The Maximum ROI”

06 Oct 2017

9 Ways to Avoid SEO Disaster During an E-Commerce Platform Migration


Updating your e-commerce platform can do a lot of positive things for your brand. But if you aren’t careful, it can also wreak havoc on your site’s authority with search engines.

Here are nine things you should do to safeguard your SEO efforts during the process.

1. Create a List Of All URLs On Your Existing Site

2. Clarify What Changes Will Occur During the Site Migration

3. Create a List of the URLs That You Will Implement on the New Site

4. Create a Redirect Map from Your Legacy Site to the Updated Site

5. Account for Any Manually Created Links

6. Create a List of Your Most Authoritative Pages

7. Measure Your Rankings

8. Address Any Pages That Will Go Missing

9. Post-Launch Monitoring

Read More – www.searchenginejournal.com/seo-ecommerce-platform-migration/217307/

20 Sep 2017

5 Tips to Create a Data-Driven Content Marketing Strategy

Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention.

It has become more important than ever to market with intent, using content and SEO to raise awareness, engage and convert.

Conversion, in particular, is one of the biggest challenges for content marketing, but according to Curata, 74% of companies believe that their content marketing strategy helps them increase the quality and quantity of their leads.

The rise of IoT and our constant connectivity to the online world through smartphones, wearables and social media have brought a wealth of new data. This serves as a great opportunity for marketers to understand what a modern consumer wants and how to include these findings in a content marketing strategy.

Content marketing cannot be successful without data, as marketers risk guessing, rather than actually knowing, the habits of their target audience.

A data-driven content marketing strategy can be more efficient, helping marketers save time and money by focusing on the right content that will bring them closer to their goals.

Here are five ways that data can improve a content marketing strategy.

  • Content Discovery
  • Keyword Research
  • Content Performance
  • Competitor Analysis
  • Monitoring Latest Trends
  • Content Delivery
  • Analyzing Distribution
  • Measuring Success

Source From https://searchenginewatch.com/2017/09/19/5-tips-to-create-a-data-driven-content-marketing-strategy/ Visit Here and Learn More About “5 tips to create a data-driven content marketing strategy”

20 Sep 2017

The Beginner’s Guide to Structured Data for SEO: How to Implement It

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

How to implement structured data for SEO

Welcome to Part 2 of The Beginner’s Guide to Structured Data: How to Implement Structured Data for SEO. In Part 1, we focused on gaining a high-level understanding of what structured data is and how it can be used to support SEO efforts.

(If you missed Part 1, you can go check it out here).

In Part 2, we’ll be looking at the steps to identify opportunities and implement structured data for SEO on your website. Since this is an introductory guide, I’ll be focusing on the most basic types of markup you can add and the most common use cases, and providing resources with additional detail for the more technical aspects of implementation.

  • Is structured data right for you?
  • Implementing structured data on your site
  •  

    How is Schema.org data structured?

  •  

    The code: Microdata vs JSON-LD

  •  

    How to identify structured data opportunities (and issues)

  •  

    Schema.org for websites in general

  •  

    Schema.org for e-commerce

  • Schema.org for recipes sites
  • Schema.org for events/ticketing sites
  •  

    Schema.org for job sites

  •  

    Schema.org for local businesses

  •  

    Schema.org for specific industries

  •  

    Schema.org for creative producers

  •  

    Schema.org new features (limited availability)

  •  

    How to generate and test your structured data implementation

  •  

    Common mistakes in Schema.org structured data implementation

Source From – https://moz.com/blog/structured-data-for-seo-2 Visit On Link for Learn Everything About The Beginner’s Guide to Structured Data for SEO: How to Implement It

20 Sep 2017

Understanding and Harnessing the Flow of Link Equity to Maximize SEO Ranking Opportunity – Whiteboard Friday

How does the flow of link equity work these days, and how can you harness its potential to help improve your rankings? Whether you’re in need of a refresher or you’ve always wanted a firmer grasp of the concept, this week’s Whiteboard Friday is required watching. Rand covers the basic principles of link equity, outlines common flow issues your site might be encountering, and provides a series of action items to ensure your site is riding the right currents.

  • Video Transcription
  • Principles of link equity
  • Common link equity flow issues

Source From – https://moz.com/blog/harnessing-link-equity Visit Here for Full Article