Here are five ways to use search engine results and smart keyword research to help determine search intent for higher rankings. As digital marketers, we depend on search engines to properly categorize and prioritize search results based on their intention, extension, and authority. Essentially, for digital marketing to be successful, we need to trust that […]
Is your business online and now you are looking for the services of SEO? So, now you’ll search on Google about the top SEO Company Ludhiana and will select the one that will be having the lowest bid. Is this is easy to do? If not, then how you going to choose the best company […]
Seemingly every company has a blog these days. Unfortunately, very few organizations fully capitalize on their blog content to maximize SEO results. Here are eight simple ways a blog can improve your website’s organic visibility, traffic and results. 1. Create a compelling name for your blog 2. Reach a specific audience with each post 3. […]
Building links to your site isn’t easy. And it isn’t fun, either. Especially when it comes to getting the right links for your site. Links from diverse, unique, high domain authority sites that actually move the needle. These links have the potential to skyrocket traffic, off-page SEO, and rankings. And that’s why they’re nearly impossible […]
How does using social media benefit your efforts with SEO? Back in 2008, Search Engine Watch published the article ‘Social Media and SEO – Friends with Benefits‘, and I’d highly recommend reading it back now for a stark reminder of how far the digital world has progressed in the last nine years. Some of the […]
Establishing a search engine optimization (SEO) campaign for your business can help you gain new customers, boost brand awareness and establish a robust online presence. However, not every business is successful in using SEO to bolster profits. Before you embark on an SEO campaign or hire an SEO company, it is important to evaluate whether […]
I’d say the past month was a time where Google ramped up their testing of the mobile first index. In fact, they already rolled it out for a few sites they said. So we have a lot more around that below. We did see some algorithm updates and fluctuations, none of which Google confirmed, although […]
SEO can be complicated — in many cases, overcomplicated. How many ranking factors are involved in generating strong organic search results? Ten? Twenty? Thirty? Two hundred? A quick search for “SEO ranking factors” will give you all of these answers and myriad others. There is a lot of information out there. And the reality is, […]
“Do more with less.” How often in our careers have we heard that phrase? Ultimately, that statement always means there is a need to reduce budget while still maintaining growth (or, at a minimum, flat year-over-year performance). The good news is that in SEO, we are the kings and queens of “do more with less.” […]